Responsible for managing the Zappi blog‘s content, calendar and strategy

Care New England

First article published on the Care New England blog jumped to third highest ranking article site-wide

Consecutively produced articles with the highest CTR of an average of 48% in monthly blog e-newsletter, increasing overall e-newsletter CTR by 28.57%

AstroNova, Inc.

Increased referral leads by 73% through various articles composed for the AstroNova Product ID blog (formerly QuickLabel)


  • Published articles performed 441% better and shared over ten times more than page average
  • Crafted highest performing article “Real Love Doesn’t Destroy Who You Are”